Jefferies sees signs of softer iPhone 18 demand
Source: Investing.com ·

Investing.com -- Resale prices for Apple’s latest high-end iPhones in Hong Kong are weaker than those of last year’s models, suggesting softer demand for the devices, Jefferies analysts said in a note dated Monday.
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Investing.com -- Resale prices for Apple's latest high-end iPhones in Hong Kong are weaker than those of last year's models, suggesting softer demand for the devices, Jefferies analysts said in a note dated Monday. Still guessing which names to buy? Our AI rebuilds its stock picks at the start of every month. The list is beating the market by 120%. See what's on it » The 18 Pro is trading at discounts across almost all storage variants, while resale premiums for the 18 Pro Max fell sharply on launch day and have remained low or declined further, the broker said. The 256GB 18 Pro Max is the only variant still commanding a meaningful premium, at about 8% above Apple's official price. The 1TB and 2TB models are weaker, with the 2TB version trading HK$1,049 below the official price as of 5 p.m. on Sept. 27. Jefferies attributed the weakness partly to price increases of $400 and $500, which it said may be too high relative to the perceived value of the new models. The analysts also…