This new food delivery service is trying to take on DoorDash and Uber Eats by offering no menu markups
Source: Business Insider ·
Olo introduces a new food delivery app competing with DoorDash and Uber Eats, offering in-store menu prices to cut mark-ups and save consumers.
From the source
Restaurant software company Olo is launching a delivery app.Bloomberg/Getty ImagesRestaurant software provider Olo is launching a delivery app.Olo will offer the same menu prices for delivery that in-person visitors get, it said.Other delivery services often mark up order prices.A new food delivery service is taking aim at menu mark-ups — and some entrenched rivalsRestaurant ordering software company Olo is launching its own customer-focused app, it said on Tuesday. The app puts it in competition with more established delivery companies, such as DoorDash and Uber Eats.On Olo's app, customers will see the same prices that restaurants charge in-person patrons, the company said. By contrast, third-party delivery services often charge customers higher menu prices than diners would get at a restaurant.Offering in-store prices can save customers between 15% and 30%, Olo said."It's a better experience for consumers and a more sustainable model for restaurants, with no menu price inflation…