Take-Two CEO Strauss Zelnick's management style: No chief of staff, no 'toxic' discretionary pay programs

Source: Business Insider ·

Take-Two CEO Strauss Zelnick's management style: No chief of staff, no 'toxic' discretionary pay programs

Take-Two CEO Strauss Zelnick broke down for BI how he leads 13,000 employees ahead of GTA 6: clear goals, formulaic pay, and no chief of staff.

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Take-Two Interactive CEO and chairman Strauss Zelnick speaking at Business Insider's The Long Play in New York on October 29, 2026.Carl Timpone/BFATake-Two's CEO says his 13,000 employees share a collective goal: make the world's best entertainment.His philosophy to get there? A formulaic pay program aligned with that mission, empathetic listening, and direct CEO access.Take-Two Interactive is getting set to launch its hotly-anticipated GTA 6 in November.Strauss Zelnick is relentlessly focused on making "the best entertainment on earth." There's no confusion about that mission among his employees, he said."I have 13,000 colleagues," the Take-Two Interactive CEO said at Business Insider's The Long Play event in New York City on Thursday. "100% of them can and will tell you exactly what I just said."His management philosophy — "establish a mission, establish a strategy, and promulgate collective culture" — is about to get its biggest test in years.Take-Two is the publisher behind…

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