WeWork CEO explains how a dress code and RTO flexibility helped change the culture at the once-troubled company
Source: Business Insider ·
John Santora took the helm of the company in 2024, shortly after it emerged from bankruptcy. Two years later, WeWork is making money.
From the source
WeWork CEO John Santora at Business Insider's The Long Play event.Carl Timpone/BFAJohn Santora took the helm of WeWork in 2024, shortly after it emerged from bankruptcy.Two years later, the company is making money.At Business Insider's Long Play Event, Santora told Executive Editor Cadie Thompson how he did it.For WeWork's CEO, Fridays are for sneakers. Sometimes.At Business Insider's The Long Play event on Thursday, John Santora told Deputy News Chief Cadie Thompson that he rebuilt WeWork in part by establishing a sense of trust and decorum among employees.In pursuit of that goal, Santora instituted a dress code for employees, but also gave them one day a week to work from home."I didn't have the ability to go watch my son play a 3 o'clock baseball game," Santora said, adding, "We have to give our employees that flexibility to do all that."Santora, formerly the chief operating officer at Cushman & Wakefield, a real estate firm, became WeWork's CEO in 2024 as the once-buzzy office…