Scare campaigns: Victoria’s major parties trade blows over AI-generated videos of leaders in election ads

Source: The Guardian ·

Scare campaigns: Victoria’s major parties trade blows over AI-generated videos of leaders in election ads

Transparency and advertising experts say trust in politics could be further eroded as a result of ‘lies, deepfakes and AI-generated politicians’Get our daily political email, free app or daily news podcastIt’s the night of Halloween and Jess Wilson has appeared on social media feeds with a warning about a scary prospect: “Americanised healthcare” under a future Liberal government.“If you had a…

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It’s the night of Halloween and Jess Wilson has appeared on social media feeds with a warning about a scary prospect: “Americanised healthcare” under a future Liberal government. “If you had a heart attack, you would have to pay $150,000 for care,” the Victorian Liberal leader says, mid-trick or treat. There’s just one problem: Wilson never said this. The election campaign video, posted to Victorian Labor’s social media accounts on Saturday, is an AI-generated depiction of Wilson, complete with a voice that sounds just like her. In it, she clutches a bill listing the supposed costs of US-style healthcare: $150,000 for a heart attack, $6,000 for an ambulance and $40,000 to have a baby. At her side is One Nation’s Victorian leader, Warren Pickering, curiously sporting a Liberal party badge. The claims made in the video stem from comments made at a press conference last month, after Wilson announced a $1.27bn plan to pay private hospitals to conduct public elective surgeries to help…

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