A WhatsApp channel called Lula’s Army grew from 50,000 to more than 10 million subscribers as Brazil’s president staged a historic comeback
Source: Fortune ·
He erased the deficit and won the all-important runoff election by more than 3.5 percentage points – more than 4 million votes.
From the source
A leader who stood up to U.S. President Donald Trump just won an election in Latin America’s biggest country, reversing a trend of new right-wing governments in the region over the past two years. Incumbent Luiz Inácio Lula da Silva, having narrowly lost to Flávio Bolsonaro in the first round of voting on Oct. 5, 2026, staged a remarkable comeback on Oct. 25. He erased the deficit and won the all-important runoff election by more than 3.5 percentage points – more than 4 million votes. It was a stunning result for the leader who proved to be the first Brazilian candidate to win a presidential election after not winning the first round, and who had been all but written off for a possible win. As a professor of Latin American politics, I believe the result offers a number of key political lessons for Brazil, Latin America – and even the United States. A contest of worldviews — and social media The choice in the second-round election was stark. Lula offered measures to ameliorate steep…
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